The recent uplifting of the Tax Tourist Refund Facebook page is creating major buzz around the world just after a few weeks. With now more than 2500 followers, the Facebook page is providing a real opportunity to Tax Refund operators present on the www.taxfreeshopping.mu portal to promote their products to tourists coming to Mauritius. Communications about special offers, new collections, and promos are constantly being posted in order to engage the tourists coming to Mauritius in the shopping mood.
From aggressive promotions happening around the island to major events happening in shopping malls, the Facebook team does it all to create the shopping spirit among the tourists. Constant Marketing campaigns are designed each week to target potential customers based on preferred countries, locations, gender, age, interest and previous interactions.
This month targeted countries, Reunion Island and Madagascar have triggered a massive response; an outcome beyond the expectations of even the Facebook team.